---
title: "How can I set Individual Tags?"
description: "google analytics, google tag manager, script, adwords, conversion code"
url: https://guestcentric-help.guestcentric.net/en/how-can-i-set-individual-tags
language: en
is_homepage: false
hotel: GuestCentric Support Page
city: Alges
country: Portugal
phone: "+351 21 036-0906"
email: support@guestcentric.com
---

# GuestCentric Support Page

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[Attend Guestcentric Webinar](mailto:support@guestcentric.com?subject=Attend Guestcentric Webinar)

# How can I set Individual Tags?

 
| HOME > SETUP AREA >  How can I set Individual Tags? |
| --- |
  
***STEP 1:*** First go to **SETUP > SET GOOGLE CREDENTIALS.**

   
***STEP 2:***Select the option "Individual Tags" ( in blue ), make sure that the "Active" box is ticked and insert the Google Analytics Code, as shown on the image below:

   
Google Analytics gives you the digital analytics tools you need to analyze data from all touchpoints in one place, for a deeper understanding of the customer experience. You can then share the insights that matter with your whole organization.

 
To set your Google credentials to track your website, [please click here](https://help.guestcentric.com/how-can-i-set-the-google-credentials-to-track-my-website).

  
## To help you set "Google Tag Manager", please click here.

  
***STEP 3:***Under the Set Google Credentials area, the hotel will be also able to set the following:

 
- [Adwords Booking Conversion Code](#adwordsB)
- [Adwords Contact Conversion Code](#adwordsC)
- [Google Webmaster Central](#webmaster)
- [Other Booking Conversion URL(s)](#other)

***STEP 4:***After setting the analytics data in the system, please make sure you save this information by clicking on the  button.

  
***STEP 5:*** ( **For Website clients only )**After saving the above changes you need to click on **WEBSITE** tab and click on **PUBLISH ALL CHANGES**.

  
---

## Adwords Booking Conversion Code

 
With this feature the Hotel will be able to track how many clients that clicked on your campaign have completed a reservation.

   
---

## Adwords Contact Conversion Code

 
With this feature the Hotel will be able to track how many clients that clicked on your campaign have sent you a contact request ( clients with a GuestCentric website, through the page "Contact Us":

   
---

## Google Webmaster Central

 
Google Search Console (previously Google Webmaster Tools) is a no-charge web service by Google for webmasters. It allows webmasters to check indexing status and optimize visibility of their websites.

   
---

## Other Booking Conversion URL(s)

 
With this feature, hoteliers can track how many users have clicked on the marketing campaigns present in all the different external channels, from TripAdvisor to Expedia, and decided to make a reservation on GuestCentric’s booking engine.

 
This allows managers to test the effectiveness of their campaigns by thoroughly analyzing how much of your investment has been converted into reservations.

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**UNITED STATES**
**San Diego**
 7752 Fay Ave, Suite L
 La Jolla, San Diego, CA 92037
 T. +1 (858) 900 2400

**New York**
 104 West 40th Street, Suite 400
 New York, NY 10018
 T. +1 (858) 900 2400

**PORTUGAL**
**Lisbon**
 Avenida Jose Gomes Ferreira 9
 Miraflores 1495-139 Lisboa
 T. (+351) 21 036 0906

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## GuestCentric Support Page

**Address:** Avenida Jose Gomes Ferreira 9 Miraflores, Alges, 1495-139, Portugal

**Phone:** +351 21 036-0906

**Email:** [support@guestcentric.com](mailto:support@guestcentric.com)
